Custom-built, not templated
Every site is drawn from a blank canvas for your brand. Nobody else on earth has your design.
↗Fast, custom WordPress and WooCommerce sites for businesses across six countries and dozens of cities. Wherever your customers are searching and buying, we build the site that turns them into clients. Pick your city and let's get you online — properly.
One Standard, Every City
Same craft in every market — never copy-paste.
No. 01 — The Shift
Nobody thumbs through a directory anymore. They search, they land on a site, and they decide in seconds.
In every city we build in, the story is the same: your next customer is on their phone right now, comparing you to the business one tap away. A slow, dated or confusing site hands them straight to that competitor — and you never even see it happen, beyond a bounce in your analytics. We build the site that makes them stay: fast, clear, and obviously the right choice for their market.
And WordPress is all we do. Not logos, not ads, not a bit of everything. Four years, one platform, done deeply — so wherever your business is, the site that represents it is built by specialists who know exactly how to make it rank and convert.
No. 02 — The Directory
Pick your country, then your city — each links to a dedicated page built for that market.
56 cities · 6 countries · 1 standard
Don't see your city? No sweat. We build for businesses right across the US — tell us where you are and we'll take it from there.
Message us ↗Your town not on the list? Not to worry. We work with businesses all over the UK — drop us a line and tell us where you're based.
Message us ↗Can't spot your neck of the woods? No dramas. We build for businesses right across Australia — give us a shout and tell us where you are.
Message us ↗Don't see your town? All good. We work with businesses right across Aotearoa — flick us a message and tell us where you're based.
Message us ↗Your town not listed? No bother. We build for businesses the length of the country — send us a message and tell us where you are.
Message us ↗Don't see your city? No problem. We build for businesses coast to coast — get in touch and tell us where you're based.
Message us ↗No. 03 — By Industry
Whatever your city, the build gets shaped to your trade. Each links to its own page.
Stores and DTC brands with a shopfront as sharp as the product.
View ↗ 02 / LocalTrades, removalists and home services built to rank locally and convert.
View ↗ 03 / ProLaw, accounting and consulting — premium positioning for premium fees.
View ↗ 04 / EduSchools, course creators and membership sites with gated content.
View ↗ 05 / HealthClinics, practitioners and fitness brands built for trust-driven markets.
View ↗ 06 / StartupSaaS and launch sites that make a young company look like the real deal.
View ↗No. 04 — How We Work
Six deliberate stages, one fixed price. You'll always know what's happening and what's next.
We map your goals, your buyers and what your current site is costing you.
Week 1Mockups built around how your market converts, not a theme demo.
Week 1–2Clean WordPress, WooCommerce or LMS build — mobile-first and bloat-free.
Week 2–4Content loaded, SEO wired in, Core Web Vitals tuned to green.
Week 4–5Cross-device testing, forms, analytics and a clean go-live.
LaunchUpdates, backups and iteration as you scale — we don't ghost you.
OngoingNo. 05 — Why Us
Different cities, same reasons clients pick WordPress Baba and stay.
Every site is drawn from a blank canvas for your brand. Nobody else on earth has your design.
↗Fast pages, clean schema and green Core Web Vitals on every build — not an upsell later.
↗Your code, your content, your hosting relationship. No platform holding your business hostage.
↗No account-manager telephone game. You talk to the people actually building your site.
↗One quote, agreed before we start. No hourly meter, no surprises at invoice time.
↗30 days of free fixes, then an affordable monthly maintenance plan. We don't ghost you after go-live.
↗No. 06 — Meet the Team
Real people build your site, not bots. Abubakar leads the build, Rabu runs strategy, and a crew of eight specialists handles the design, code, content and search work. Here's who's in your corner.

4+ years building fast, custom WordPress sites for brands across the US, UK, Australia and beyond.
Abubakar started WordPress Baba in 2022 with one stubborn belief: a small business shouldn't have to choose between a cheap template that breaks and an agency that charges a fortune, then disappears.
He's spent years mastering how a WordPress site actually performs — not just how it looks. Clean code, green Core Web Vitals, and a site the client genuinely owns. No bloat, no lock-in, no black boxes.
Today he reviews every build before it ships. Your site isn't guesswork here — it's engineered, measured, and signed off by the person whose name is on the studio.

Makes sure the sites we build actually get found — locally, and by the people ready to buy.
Rabu co-founded WordPress Baba and leads the search side of the studio — the structure, schema and local signals that decide whether a business shows up when someone searches for what they sell.
He's also the one keeping builds honest: every page checked on every screen, every link tested, every promise in the brief accounted for before launch.
While we build, he's your point of contact. Questions get answered in hours, not days — a project should never feel like a black box.
Behind every build is a team of specialists handling the design, the code, the content and the search work that keeps your site fast, findable and growing.






No. 07 — Let's Go
Somewhere in your city, someone's searching for exactly what you do right now.
The only question is whether they land on a site that closes them — or one that sends them elsewhere. You've got a business to run; you shouldn't be losing sleep over Core Web Vitals and redirect maps and whether the thing works on an iPhone. That's our job, and we love it. So grab a coffee, let us carry the load, and let's get building — the site your city deserves, live and earning before you know it.
No. 09 — Packages
Fixed scope, fixed price, agreed before we start. Pick the tier that matches the brief — we custom-quote anything in between within 24 hours.
A sharp, credible presence for new and small businesses that need to look the part fast.
A full custom marketing site built to rank, convert and scale as you grow.
Larger builds, custom functionality, or anything outside the standard scope.
✓ Every package — you own everything, no lock-in.
No. 08 — FAQs
Straight answers, no sales fog.