On campusThe open day
On your siteSales page
01 / Picture this
One job: make the right students certain
An open day doesn't sell to everyone. It convinces the people it's actually for — and filters out the rest.
Education & Course Web Design
Custom WordPress builds for schools, academies and course creators — the funnel and the classroom in one platform. Sales pages that enrol, an LMS wired in properly, and a student experience smooth enough that people actually finish.
No. 01 — Why It's Different
A course site has two jobs: sell the seat, then make learning feel effortless. Most fail at one or both.
The usual story is a beautiful sales page bolted to a clunky portal — or a solid LMS behind a page that couldn't sell water in a desert. Enrolments leak at a slow checkout, and completions leak in a maze-like student area where every login problem is a refund request warming up.
We build the funnel and the classroom as one system: enrolment pages engineered around the transformation you sell, payments and subscriptions that take two taps, and an LMS experience — drip, progress, certificates — clean enough that students finish and recommend. On a platform you own outright, with no per-student ransom.
No. 02 — The Reality
Confused visitors don't enrol — they bookmark and vanish.
Course refunds start with a clunky first lesson.
Your sales page is your best admissions officer.
No. 03 — What We Build
Nine parts, engineered so students enrol smoothly and finish what they start.
Curriculum, modules and access mapped before a pixel moves.
Pages that sell the transformation, not the syllabus.
LearnDash and friends configured properly, not just installed.
One-off, plans and bundles that take two taps.
A clean, premium learning space students want to return to.
Lesson pages that never buffer — scores 90+.
Scheduled content and completion rewards wired in.
Enrolments flow straight into your list and automations.
See where students thrive — and where they stall.
No. 04 — Every Build Includes
No surprise line items. Every course site ships ready to enrol students on day one.
✓ Fixed price agreed before work starts
No. 05 — What Kills Enrolments
Course sites lose the same students in the same ways. Fix these and the cohort fills.
If the outcome isn't obvious in seconds, the card stays in the pocket.
Every extra step between "I'm in" and "paid" loses students.
Lost students become refunds — and one-star reviews.
Buffering kills momentum, and momentum is completion.
No. 06 — Custom vs Templated
| CompareFeatures | RecommendedCustom Academy | Off-the-shelfLMS Theme | Hosted SaaSTeachable / Kajabi |
|---|---|---|---|
| Built around | Your enrolment funnel | A demo course structure | The platform's template |
| Sales page control | ✓Designed to sell the outcome | Generic course layout | Limited blocks only |
| Lesson page speed | 90+ typical, hand-tuned | Plugin stack slows it | Capped by the platform |
| Student portal UX | ✓Built for completion | Whatever the theme ships | ✕ Locked layout |
| Course schema & SEO | ✓Built in, not bolted on | Plugin retro-fit | Basic only |
| Per-student fees | ✓None | ✓None | Tier caps & revenue share |
| You own the platform | ✓Content and student list | ✓ with licences | ✕ Platform-locked |
| Ongoing cost | Hosting only, Care optional | Annual theme + plugin renewals | Monthly, rising with students |
| New courses & cohorts | ✓Add without replatforming | Strains past a few courses | ✓ at higher tiers |
Swipe to compare →
No. 07 — The Stakes
Every abandoned enrolment is tuition you'd almost earned.
You pay for the audience — the content, the ads, the launch emails — and then a slow checkout or a confusing first login quietly refunds students you'd already won. That's not a marketing problem; it's a platform problem, and it's fixable. A site built for enrolment and retention keeps the students you're already attracting.
If a ready student hit enrol right now, would they be learning in two minutes — or stuck at a login screen?
No. 08 — How We Work
Six stages from curriculum to first enrolment, with test students before launch.
We learn the course, the student and the transformation sold.
Enrolment flow, access rules and pricing planned and quoted.
Sales pages and portal, hand-built around the student.
Courses loaded, payments tested, drip and certificates wired.
Go-live with real test students walking the whole journey.
30 days of free fixes, then care as cohorts grow.
No. 09 — Words to Build By
The first lesson sells the second.
A confused student never blames themselves — they blame the platform.
Completion is the best marketing a course has.
Sell the transformation, not the syllabus.
Every login problem is a refund request warming up.
Your portal is your campus — keep it beautiful.
No. 10 — What We Do
Whatever your academy needs, these are the builds we bring to it.
Brand-aligned WordPress sites built from a blank canvas.
High-converting single pages tuned for ad spend.
Outdated site reborn — SEO equity preserved, UX rebuilt.
Schema, speed and structure re-architected in one pass.
Custom stores architected around the buying flow.
Managed hosting, security, updates and edits.
No. 11 — Picture This
An open day doesn't sell to everyone. It convinces the people it's actually for — and filters out the rest.
Students form an opinion of the whole programme from the space they move through every day, not just the classes.
Nobody finishes a course they can binge or abandon at will. A schedule creates the momentum that completion depends on.
No. 12 — The Payoff
Figures are representative and vary by project, industry and starting point.
No. 13 — Client Voices · 4.9★
No. 14 — Why Us
We do one platform, deeply. Four years of WordPress and nothing but.
↗Your code, content and hosting. Walk away any time — it's all yours.
↗Green Core Web Vitals and clean schema on every build, never an upsell.
↗No account-manager telephone game. You talk to who builds it.
↗One quote, agreed before we start. No hourly meter, no surprises.
↗30 days of free fixes, then an affordable monthly Care plan. We don't ghost you.
↗No. 15 — More Industries
Education is one of six worlds we build for. Here are the others.
Trades, removalists and clinics built to rank locally and convert.
Law, accounting and consulting — premium positioning.
DTC stores and retail sites architected around the buying flow.
Clinics, supplements and fitness brands built for trust.
SaaS and launch sites that make a young company look real.
No. 16 — FAQs
Straight answers, no sales fog.