Starter Site
From$2,500
A sharp, credible presence for new and small businesses that need to look the part fast.
- ✓Up to 5 custom pages
- ✓Mobile-first, hand-built
- ✓On-page SEO & schema
- ✓Contact form & integrations
- ✓15 days post-launch support
BABA
Custom WordPress websites built to grow your business.
Fast, custom-built, conversion-focused sites — not templates. We design and engineer WordPress sites from a blank canvas so they look like your brand, load in a blink, and turn visitors into customers. 500+ builds since 2019.
01 Discovery→02 Design→03 Build→04 Optimize→05 Launch
No. 01 — The Problem
Is your WordPress site holding you back?
Most sites underperform in four predictable ways. If even one sounds familiar, it's quietly costing you customers every single day.
01 · Speed!
Slow load times
Every extra second drops conversions. If your site crawls, buyers bounce before they ever see your offer.
02 · Design?
Outdated design
A tired, templated look makes a serious business feel like a side hustle. First impressions are the whole ballgame.
03 · Convert×
Doesn't convert
Traffic means nothing if nobody enquires. Buried CTAs and muddled journeys leak leads on every page.
04 · Fragile∅
Breaks when you edit it
Touch one thing and three others fall over. A site you're scared to update isn't an asset — it's a liability.
No. 02 — Packages
Simple packages, serious results.
Fixed scope, fixed price, agreed before we start. Pick the tier that matches the brief — we custom-quote anything in between within 24 hours.
Business Site
From$4,500
A full custom marketing site built to rank, convert and scale as you grow.
- ✓Custom multi-page design
- ✓Advanced SEO & performance
- ✓Analytics & Search Console
- ✓Copy & content structure
- ✓30 days support + priority queue
E-Commerce / Custom
From$7,500
WooCommerce stores, memberships and custom builds engineered to sell and scale.
- ✓WooCommerce / membership build
- ✓Custom features & integrations
- ✓Full technical SEO foundation
- ✓Staging & QA workflow
- ✓Priority support & Care plan
No. 03 — Why Us
Five reasons businesses choose us.
Plenty of studios can install WordPress. Fewer make it fast, fewer still make it sell — and fewer again actually pick up the phone afterwards.
Custom-built, not templated
Every site is drawn from a blank canvas for your brand. Nobody else on earth has your design.
↗Speed & SEO baked in
Fast pages, clean schema and green Core Web Vitals on every build — not an upsell later.
↗You own everything
Your code, your content, your hosting relationship. No platform holding your business hostage.
↗Direct access to the devs
No account-manager telephone game. You talk to the people actually building your site.
↗Post-launch care
30 days of free fixes, then Care plans from $200/mo. We don't ghost you after go-live.
↗No. 04 — What We Build
Our services.
Seven focused offerings, all fully custom. Pick what fits the brief — each links to its own page.
- 01
Custom Website Design
Brand-aligned WordPress builds from blank canvas to live URL.
↗ - 02
Website Redesign
Outdated site reborn — equity preserved, UX rebuilt for modern buyers.
↗ - 03
WooCommerce & E-Commerce
Custom stores architected around the buying flow, not the platform's defaults.
↗ - 04
Landing Page Design
High-converting single pages tuned for paid campaigns and ad spend.
↗ - 05
Speed & SEO Rebuilds
Schema, speed and structure re-architected in one deliberate pass.
↗ - 06
Membership & Course Sites
Gated content, member areas and LMS integration handled cleanly.
↗ - 07
Care & Maintenance
Managed hosting, security, updates and edits — the work after the work.
↗
No. 05 — Who We Serve
Industries we build for.
Different worlds, one standard. Whichever you're in, the brief gets shaped to fit.
01 / Commerce
Explore all industries →E-Commerce & Retail
Stores and DTC brands that need a shopfront as sharp as the product.
↗ 02 / LocalLocal Services
Trades, removalists, clinics and studios built to rank locally and convert.
↗ 03 / ProProfessional Services
Law, accounting and consulting — premium positioning for premium fees.
↗ 04 / EduEducation & Courses
Schools, course creators and membership sites with gated content.
↗ 05 / HealthHealth & Wellness
Clinics, supplements and fitness brands built for trust-driven markets.
↗ 06 / StartupTech & Startups
SaaS and launch sites that make a young company look like the real deal.
↗No. 06 — How We Work
Our process.
Five stages, one fixed price. You'll always know what's happening and what's next.
01
Discovery
Brief, audit and strategy — we map your customer and the outcome we'll be measured against.
02
Design
Wireframes then full visual design, tailored to your brand. Two revision rounds.
03
Develop
The clean WordPress build in Elementor, with speed and schema handled as we go.
04
Launch
Go-live, full QA, CMS training and a Search Console handover.
05
Support
30 days of free fixes, then ongoing Care whenever you need us.
No. 07 — Portfolio
Real sites. Real results.
E-Commerce · Redesign
PageSpeed 51→98Boutique retailer grows revenue 3.8× after a full WooCommerce rebuild
+380%Revenue
1.4sLoad
6 wksLaunch
Local Business
PageSpeed 44→96Removalist grows leads 180% in 60 days after redesign
+180%Leads
–47%Bounce
Professional Services
PageSpeed 39→97Advisory firm hits page 1 for 14 keywords in 3 months
14Page 1 KWs
+220%Traffic
No. 08 — Our Stack
Built on the tools you trust.
We go deep on a focused stack instead of dabbling in everything. Master the tools, master the outcome.
No. 09 — Locations
Custom websites, wherever you are.
We build for businesses across six countries and 50+ cities — each with a dedicated page tuned to its local market and suburbs.
AU / 9 cities
Australia
Sydney, Melbourne, Brisbane, Perth, Parramatta and more.
↗ US / 20 citiesUnited States
New York, LA, Chicago, Austin, Miami, Boston and more.
↗ UK / 10 citiesUnited Kingdom
London, Manchester, Birmingham, Leeds, Cardiff and more.
↗ NZ / 5 citiesNew Zealand
Auckland, Wellington, Christchurch, Hamilton and more.
↗ IE / 4 citiesIreland
Dublin, Cork, Galway and Limerick.
↗ CA / 4 citiesCanada
Toronto, Vancouver, Montreal and Calgary.
↗No. 10 — Meet the Team
Meet the team behind your website.
Real people build your site, not bots. Yusuf leads the build, Sadia leads the design, and the crew makes it happen. Here's who's in your corner.
Mohammad Yusuf
Founder & Lead Developer6+ years building fast, custom WordPress sites for brands across the US, UK, Australia and beyond.
Build it right, or don't build it.
Yusuf started WordPress Baba in 2019 with one stubborn belief: a small business shouldn't have to choose between a cheap template that breaks and an agency that charges a fortune, then disappears.
He's spent years mastering how a WordPress site actually performs — not just how it looks. Clean code, green Core Web Vitals, and a site the client genuinely owns. No bloat, no lock-in, no black boxes.
Today he reviews every build before it ships. Your site isn't guesswork here — it's engineered, measured, and signed off by the person whose name is on the studio.
Sadia R.
Co-Founder & Lead DesignerTurns brand and strategy into interfaces that feel effortless — and quietly do the selling.
Design that converts, not just impresses.
Sadia leads design at WordPress Baba. She thinks past the pretty mockup — a beautiful site that doesn't convert is just expensive art, so every layout she draws starts with one question: what makes this visitor act?
From the first wireframe to the final pixel, she makes sure your site looks like your brand, works flawlessly on every screen, and moves people from "just looking" to "let's talk".
She sweats the details most studios skip — spacing, rhythm, the micro-moments that make a site feel expensive. Because trust is won in the first three seconds, and she makes those seconds count.
The crew that ships it
Behind every build is a team of specialists handling the design, the code, the content and the day-to-day that keeps your site fast and growing.
Tanvir A.
WordPress EngineerRafiq Hasan
WooCommerce DeveloperNabila K.
UI/UX DesignerImran S.
SEO SpecialistFarhana A.
Content WriterRakib M.
Support & Care LeadNo. 11 — Client Voices · 4.9★
What our clients say.
No. 12 — From the Journal
Latest WordPress tips & insights.
Why your WordPress site is slow (and how to fix it in a week)
Most WordPress sites score below 50 on PageSpeed for the same six reasons. Here's the framework we run on every project.
Read article →The 3 elements every high-converting hero section needs
We've tested heroes on 500+ sites. These three elements consistently move conversion by 20–40%.
Read article →WordPress SEO in 2026: the schema setup nobody talks about
Beyond Yoast and Rank Math — the schema config we use to rank clients for high-intent terms.
Read article →No. 13 — FAQs
Your questions, answered.
The eight things clients ask before starting. Straight answers, no sales fog.
How long does a website take to build?
Most sites launch in 2–8 weeks depending on scope — simple business sites ship faster, e-commerce and custom builds run longer. We lock the timeline in the brief and hit it 98% of the time.
How much does a custom website cost?
Packages start from AUD $2,500 for a Starter Site and $4,500 for a full Business Site, with e-commerce and custom builds from $7,500. You get one fixed price before we start — never an hourly meter.
Do I own the website when it's done?
Completely. You own the code, the content and the hosting relationship. No lock-in, no proprietary platform, no monthly ransom to keep your own site online.
Can I maintain and edit it myself?
Yes. We build in WordPress with Elementor and reusable blocks, then hand over training and a written walkthrough. Most clients are editing confidently within a day.
Elementor or fully custom code — which do you use?
Both, matched to the job. We build clean, scoped Elementor sites you can edit yourself, and drop to custom code or headless when a project genuinely needs the extra grunt.
Is SEO included in the build?
Always. On-page SEO, structured data, clean URLs and Core Web Vitals are part of every build — not an upsell. A gorgeous site nobody can find is just expensive art.
How many revisions do I get?
Two full design revision rounds are included, and we don't move to development until you've signed off on the visuals. In seven years we've never had a project not converge.
What support do I get after launch?
Every build includes 30 days of free post-launch fixes, then monthly Care plans from $200/mo covering hosting, security, backups, updates and small changes.
No. 14 — Free Audit
Get a free website audit.
Send your URL and goal, and we'll send back a free, no-strings audit covering speed, SEO, conversion and design. No upsell, no sales call required.
- ✓PageSpeed & Core Web Vitals analysis
- ✓On-page SEO & schema review
- ✓Conversion & UX critique
- ✓Prioritised, specific recommendations
Request your free audit
Send your URL and goal — we'll reply within 48 hours with a free, no-strings audit.
START · SINCE 2019
Ready to build a website that works?
Tell us about your business and where the current site lets you down. We come back inside 24 hours with whether we can help, a fixed timeline and a fixed quote. No discovery-call runaround.
4h 23mAvg response time
24 hrQuote turnaround
2 – 8 wksTypical build time
FreeNo discovery call required